Animated Video Production: Online Tools vs Professional Services

If you’re a marketing manager or business owner who wants to invest in video marketing, you’ve probably wondered how to go about doing it. Should you just get try to make content using an online animated video maker or would it be better to hire a professional video animation company?

On the one hand, online animated video makers offer a quick and easy solution for creating animated videos, but on the other hand professional video animation companies can deliver high-quality and customized animations.

So let’s explore both options further because there are more factors you need to consider, such as cost, quality, and speed.

We’re going to cover it all in this post including the pros and cons so you can make an informed decision about what’s best for your brand.


Professional video animation companies

Professional video animation companies are teams of animators, artists, and video production professionals who work together to create high-quality animated videos for businesses and individuals.

These companies offer a more customized solution for creating animations, working with clients to create animations that are tailored to their specific needs and requirements.

Here’s a character animation explainer we made for Ventrk.


And here’s another video we made. This one’s a motion graphics explainer we made for Horizon3.


Like our work? Create stunning animations with us!

Get started now and bring your vision to life.

Want a video for your business?


Read more: Live-Action or Animated Explainer Video? Our Answer May Surprise You




High-quality animations

Professional video animation companies use advanced technology and skilled animators to create high-quality animations that accurately represent your brand.


Customized solutions

Usually, such companies offer personalized support and guidance. They work with you to create animations that are tailored to your specific needs and requirements.


Dedicated support

When working with an animation company, you have the option to work with a dedicated team of professionals who can provide personalized support and guidance throughout the animation process.





Professional video animation companies tend to be more expensive than online animated video makers, making them an option for those with larger budgets.



The animation process can be time-consuming, especially when working with an animation company.

This is because animation companies often require a lot of back-and-forth communication to ensure that the final product meets your specifications.

The process can take longer than you expect, which can be a drawback if you’re on a tight deadline.


Limited control

When you work with an animation company, you have less control over the creative process.

While you may provide input on the animation and the design, the final product is often determined by the animation company’s creative vision.

It can be frustrating if you have a specific idea in mind and want to maintain control over the look and feel of your animation.


Online animated video makers

Online animated video makers are a popular choice for businesses that are on a tight budget and want to create content quickly.

These platforms offer a wide range of templates, tools, and graphics to create animations. Some even allow you to add your own audio and text.

Read more: Top 5 DIY Video Production Tools to Create Eye-Catching Videos

So let’s get into it! Here are some of the best online animated video makers.




Animoto offers a user-friendly platform that offers a wide range of templates and design options.

One of the standout features of Animoto is its automated video creation process, which uses artificial intelligence to generate videos from your photos, videos, and music.

Animoto is a great option for businesses or individuals looking for a fast and easy way to create professional-looking animations.




Biteable has a focus on versatility with a range of templates, including 3D animations, and a library of graphics, music, and sound effects.

It offers easy customization options, such as changing the colors and fonts of text, to create truly unique animations.

Biteable is ideal for businesses or individuals who want a fast and convenient solution for creating animations without a lot of technical know-how.




Viddyoze is designed for those who want to add a professional touch to their animations with a library of templates and custom design options, including 2D and 3D animations, as well as live-action footage.

Viddyoze is a great option for businesses looking to create high-impact animations to promote their products or services.




Animaker is an online animated video maker that is known for its diverse range of animation styles and features. With Animaker, you can create 2D animations, whiteboard animations, infographics, and more.

Additionally, Animaker has a user-friendly interface that makes it easy for users of all skill levels to create animations quickly and effectively.

Another standout feature of Animaker is its collaborative features, which allow multiple users to work on the same animation project, making it a great option for teams and businesses.




Moovly distinguishes itself from other online animated video makers by offering a wide range of features and templates specifically designed for creating educational and corporate content.

With Moovly, users have access to a library of over one million assets, including graphics, music, and sound effects, that can be easily imported into their animations.

Another unique feature of Moovly is its integration with Google Slides and Microsoft PowerPoint, allowing users to create animated presentations with ease.

Related: 7 Best Video Editing Apps for iPhone

To make it more smooth for you, here is a chart comparing subscription plans of all the above-mentioned video editing tools.



Now that we have an idea of online animation makers and their prices, the next step is to discuss the pros and cons.





Online video tools are typically more affordable than professional video animation companies. This makes them an excellent option for those with a limited budget.


Easy to use

Many online animated video makers have intuitive interfaces that are easy to use, even for those with no prior experience in video production.


Quick turnaround

With online animated video makers, you can create an animated video in a matter of hours or days, depending on the complexity of the animation.




Limited customization

You have limited customization options, making it difficult to create a video that accurately represents your brand.


Low-quality animations

Online animated video makers often use stock footage, graphics, and templates that can result in low-quality animations.


No personalized support

You don’t have the option to work with a dedicated team of professionals who can provide personalized support and guidance.


That’s a wrap

So basically, whether you choose to use an online animated video maker or hire a professional video animation company depends on your specific needs and budget.

Online animated video makers offer a quick and inexpensive solution, but with limited customization options and potential low-quality animations.

Professional video animation companies offer a more customized and high-quality solution, but at a higher cost and longer turnaround time.

Before making a decision, consider your budget, the quality of the animation you need, and the speed at which you need the animation to be completed.

Make a lasting impression with top-quality animation. Our team is here to bring your vision to life. Schedule a consultation now to learn more!

Want a video for your business?


Posted by Samra Tiwana

Subscribe to the MotionCue Newsletter

For monthly video and marketing insights from company founder/CEO Osama Khabab

Contact Us

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.