Video Marketing Statistics 2022
What to expect in 2022
An in-depth look at the current state of video marketing.
SaaS Marketing 101: Strategies, Best Practices, and Examples
Software as a service (SaaS) is a model in which applications are delivered over the internet on a subscription-based model. These “digital products” are sometimes referred to as web-based software, on-demand software, or hosted software. Common examples include...
Video Narration: A Brief Guide for Beginners
We all wanted David Attenborough to narrate our life stories at some point in our lives, right? That is how impactful video narration is. If you are trying to grow a business or build a brand in today’s attention economy, chances are you’ve invested in video...
Best Content Analytics Tools for 2022
Content has become one of the most efficient ways to drive traffic to your website. But, to measure how effective your content is at achieving the goals you’ve set, you’ll need to invest in some content analytics tools. These can help you with your strategy and...
The Best Video Distribution Platforms and Channels in 2022
Hosting video content on your site is important. But let’s face it. That’s not where most of your customers hang out. This is why your online video distribution strategy matters so much. What is video distribution? Once you have taken your video idea to...
Teaser Videos: A Brief Guide for Marketers
Teasers are short videos whose main objective is to create buzz about something. You’re probably thinking of movie or music teaser videos, but these types of videos aren’t just restricted to the entertainment industry. In fact, for businesses, teaser videos can be...
How to Find Trending Topics for Creating Videos in 2022
The constant struggle to stay on trend and the fear of missing out can often lead many level-headed people to make extremely poor decisions when it comes to the content they create and put out. The idea of wanting to ride the trending wave has certain negative...
Vimeo vs YouTube for Businesses
YouTube and Vimeo are the most popular video hosting platforms in the market. If you’re wondering which of these two is best for you to distribute your content, then there are a number of things to consider. Off the bat, YouTube is the most popular platform. Vimeo...
12 Video Marketing Examples to Inspire Your Next Video
If you are looking for video marketing examples to inspire your company or business, you’ve come to the right place. In the world of video marketing, there are too many options to choose from. That’s why we’ve narrowed down some examples to help you. Let’s have a...
YouTube Shorts: A Brief Guide for Beginners
YouTube Shorts is a feature through which the number one video platform wants to rival the likes of TikTok, Snapchat, Facebook stories and Instagram Reels. YouTube rolled out Shorts globally in July 2021. To date, it has garnered over 5 trillion views, and is...
Best AI Video Editors That Will Make Your Job Easier
Artificial Intelligence has been changing the technology industry for good. According to a study by PwC, 72% of companies using AI believe it will make their jobs easier. AI-powered video editors can transform your processes to bring more efficiency and ease of...
How to Optimize Your Website with Video
Video marketing has become all the rage. In fact, our 2022 survey found that 58% of marketers plan to incorporate even more videos into their marketing strategy in the future. But what’s the right way to go about utilizing video? Of course, you could share videos...
7 Best Video Editing Apps for iPhone
Did you know that 68% of consumers said they watch video content on their mobile phones? And similar to how watching content isn't just limited to cinemas and TV, filmmaking isn’t exclusive to big-budget production studios either. With the phones and software we...
Tubebuddy vs. vidIQ: A Comparison
When you’re starting out on YouTube, you’re always looking to find ways to gain more visibility for your videos. Good SEO practices can help with that. As YouTube has the potential to reach 2.56 billion users, it is still not too late to get started with it....
9 Tips on How to Make a Viral Video
Considering that 68% of consumers spend a quarter or more of their time on social media watching videos, it is no surprise that content regularly goes viral on all platforms. Historically, viral videos were just a stroke of luck where any element would appeal to...
How to Use Pinterest Video for Your Business?
Do you think Pinterest is just a mood board for brides-to-be or for girls who are dreaming of a room makeover? Well, it’s actually much bigger than that. And depending on the characteristics of your audience, you’ll be happy to know how useful it can be for your...
