Blog
How to Start a Video Production Company
As time is passing, forms of art are evolving too. Video production is one of them. Your creative storytelling abilities are what make you stand out in the crowd of all those who know a thing or two about video production. Establishing your own video...
Optimizing Videos to Play Without Sound on Facebook and Instagram
According to a MotionCue survey, 80% of people feel that they spend a quarter of their time watching videos when using social media. Even if most of them are silent videos. Billions of views on Facebook and Instagram videos are evidence enough that video is central...
How to Pick a Video Style for Your Next Project
I was recently part of a discussion around the topic of utilizing video in marketing, and a question that came up which I found very interesting was “how do you figure out what’s the best visual style for a video project?”. We’ve seen the popularity of video...
Citizen Journalism – Make A Difference With Video
The internet has had a profound effect on the newspaper business. Not only in terms of news consumption but also news production. It is safe to say that it has worked wonders in the field of video activism and citizen journalism. Cell-phones and the internet have...
Step-by-step Live Action Video Production Process
From grainy home videos on your dad’s camcorder to multi-million-dollar budget Hollywood movies, everything comes under the umbrella of video production. When it comes to live-action video shooting, there is a process to be followed if you want to attain the...
Video Marketing During COVID-19 – Insights from Entrepreneurs and Marketers
Before 2020 began, experts from a spectrum of fields came out with bold predictions about what the brand-new decade would bring... Most of us didn’t see the coronavirus pandemic looming on the horizon. As we all brace ourselves during these turbulent times,...
10 Tips for Creating Real Estate Explainer Videos
Online video is crucial for business growth in 2020. And, an explainer video might just be the missing link your real estate business needs to make it big. Get in touch with us if you’re interested in having one made for your company. What exactly is an...
Mobile App Demo Videos – How to Create, Publish and Conquer
Mobile app demo videos are pivotal if you want your offering to succeed in the online realm. Who would download an app and stick with it if they didn’t have the material to help them through the process of learning how to use it. In order to demonstrate the use of...
How to Use the GaryVee Content Model for Video Distribution
Video marketing is an intense business. From video production to video distribution, it keeps you on your toes for new ideas and better ways to communicate with your audience. You have to stay relevant through your content constantly and consistently to keep up...
Utilizing the Power of Personalization in Video Content
Remember when you used to get greeting cards for your birthday or graduation in your email inbox? Those flashy and animated greetings made you feel special because they mentioned your name and appeared as if the sender had put in the time and effort to create it...
Our Explainer Video Production Process
If you find yourself searching for a new product or service you recently heard about, there’s a high chance that you will find a video for that. And that video will oftentimes be an explainer video. Explainer videos are the go-to medium for companies to help...
Video Marketing Trends to Watch Out for in 2020 [Infographic]
For more video marketing trends, check out our latest...
How and Why Video Content Helps Increase Conversions
It’s hard work luring leads to your website, let alone keeping them there and converting them into paying customers. But it doesn’t have to be hard, since you can use videos to engage, entertain, and inform your audience on your product or service. While customers...
Training Videos: A One-time Investment with Massive Returns
What’s our first instinct when we want to know how something works? It used to be calling our moms but nowadays it's reaching for our phones and asking Google. Relying on digital media to learn new things or to fix our problems has become our second nature. It’s...
How to Get Your Sizzle Videos to Generate Some Heat
A sizzle video is arguably your most lethal weapon when it comes to getting your show on the road. Placing a good sizzle video on the top of your sales funnel can do wonders for you. An effective and memorable sizzle video is the determinant of you securing the...
The Best Video Distribution Platforms and Channels in 2020
Hosting video content on your site is important. But let's face it. That’s not where most of your customer's hangout. Which is why your online video distribution strategy matters so much. And the good news, you’ve already done the hard part! You have taken your...
