by Maria Saif | 03.26.2020 | Business, Content Strategy
Video case studies are a powerful marketing tool because they offer proof to prospects that your business has something valuable to offer. This factor is crucial in nurturing leads and converting them into customers. Often, testimonials and case studies get plopped...
by Adil Ashraf | 03.25.2020 | Content Strategy, Marketing
I think it’s obvious why everyone’s chasing the idea of going viral these days. It has become their lifelong mission; something content creators and marketers believe will give them a sense of achievement and success. No matter how abstract the concept of ‘going...
by Maria Saif | 03.24.2020 | Content Strategy, Social Media
It’s no question that LinkedIn is a force to reckon with. The site was launched in 2003 as the very first social network for professionals. In 2016, it was acquired by Microsoft. Here are some impressive stats about the platform: As video content grew in...
by Adil Ashraf | 03.14.2020 | Content Strategy, Marketing
Company culture plays an important role when it comes to running a business smoothly. Consider this scenario: you’ve hired fresh talent recently, and you want to give them a taste of what it’s like working for your company. A great way to demonstrate this is through...
by Maria Saif | 03.11.2020 | Business, Content Strategy
Client testimonials are effective in convincing your prospects that your company offers the best solution to a specific problem. And great video testimonials provide people the social proof they need to make a final decision. But the question is, how do you make a...
by Maria Saif | 02.28.2020 | Content Strategy, Explainer video
Do you want to create cool videos for your company but don’t have the experience, resources or time to go all out? If that’s the case, then you’ll find these DIY tools for video content creation pretty useful. You may not be able to bring your exact vision to life,...
Recent Comments