Who says that creativity and science are mutually exclusive? When it comes to colors in any art product, they go hand-in-hand. That is what the color theory essentially embodies. We use the color theory in our everyday choices. In clothing, business, and product...
If you are someone in the creative field, suffering from a block may just be one of your most dreadful experiences. Whether you are a writer, an artist, or an animator if you run out of inspiration at one point or another. Don’t let the blank white page scare you....
What is the first thing that knocks at your memory when you see the familiar clown dressed in red and yellow with that goofy smile and an ‘M’ on his breast pocket? That’s right. McDonald’s. A commercial character can appear for one spot, be a part of a series of...
Perfect lighting for video production can be a real head-scratcher. The main reason for this is that the circumstances with each new location and the time of shoot just keep on changing. That being said, perfect lighting for video is one of the most essential...
Has the pandemic forced your video production team to work remotely? If that’s the case, then you may be having trouble maintaining a steady workflow. To make things go smoother, we recommend using a video collaboration software. Below, we’ve listed 3 of the best...
Slow-motion footage and cinematic excellence are a match made in heaven. The reason for this is that nothing else brings movie magic like slow-motion. Slow-moving shots are a trend that has been around for the longest time and its demand is not being dampened. It...
Instagram video ads are all the rage these days. In fact, one in four Instagram advertisements is a video. With a whopping 400 million users, Instagram is the new kid on the block that is very quickly becoming the fastest growing social network in the world. One of...
