by Maria Saif | 03.24.2020 | Content Strategy, Social Media
It’s no question that LinkedIn is a force to reckon with. The site was launched in 2003 as the very first social network for professionals. In 2016, it was acquired by Microsoft. Here are some impressive stats about the platform: As video content grew in...
by Maria Saif | 03.10.2020 | Social Media, Video Marketing 101
LinkedIn was a little late to the live streaming party compared to other social platforms, such as Facebook that launched its service in 2016. LinkedIn Live made its debut in February 2019, and because Native video content has performed well on the platform, it’s no...
by Maria Saif | 03.05.2020 | Marketing, Social Media
You might recall from your childhood that there was a significant difference between how a callous lunch lady at school slopped questionable “food” on your tray, and how your mom lovingly prepared a sandwich for you, without the crust, just how you liked it....
by Maria Saif | 02.21.2020 | Business, Content Strategy, Social Media
In August 2017, LinkedIn rolled out Native video to boost in-feed engagement. Turns out, the reach of native videos supersedes that of other forms of content on the platform. If you’re wondering, what does native video mean? Then it’s just videos directly...
by MotionCue | 01.28.2020 | Content Strategy, Marketing, Social Media
With video gaining popularity across generations at breakneck speed, it is safe to term it as the zeitgeist of the 21st century. For influencers and marketers alike, it is essential to tap into the “trending” thing to gain traction. So, before you dive head-first into...
by MotionCue | 01.22.2020 | Business, Content Strategy, Social Media
With video being hailed as the savviest marketing medium by industry thought leaders, marketers have consequently fallen in line to stack views in the favor of their campaigns. However, with so much noise on the internet pertaining to the best sub-set of video...
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