by Rida Maqbool | Jan 14, 2020 | Featured, Marketing, Photography, Social Media, Video Marketing 101
Digital marketing is evolving exponentially, which means the SEO tactics you put your faith in today, can reach their expiration by tomorrow. This has led marketers to not put all their eggs in traditional SEO strategy basket when they are on the hunt for results....
by Rida Maqbool | Jan 11, 2020 | Content Strategy, Marketing, Photography, Video Marketing 101
With video gaining prominence at an exponential rate, marketers have started to see its significance. This has led video production to gain serious momentum and it is expected to keep growing. With everyone investing in this promotional medium these days, the...
by Rida Maqbool | Jan 7, 2020 | Content Strategy, Marketing, Social Media, Video Marketing 101
Have you noticed that when you make a search on the Google search bar, video thumbnails appear as results quite frequently? Well, videos are a great medium for storytelling and with our brain hardwired to get attracted to moving images, users watch videos at a...
by Rida Maqbool | Jan 2, 2020 | Content Strategy, Marketing, Startups and Entrepreneurs, Video Marketing 101
If you have been in the marketing business for long, you may recall industry experts sounding opinions on how prominent video will become. But the future is already here and as anticipated, video is being consumed at a staggering rate. YouTube, which used to be a mere...
by Rida Maqbool | Dec 31, 2019 | Content Strategy, General, Marketing, Startups and Entrepreneurs, Video Marketing 101
For startups, raising funds for a planned venture has become significantly smooth with crowdfunding platforms such as Kickstarter and Indiegogo. Kickstarter reportedly hosts thousands of startup crowdfunding campaigns and to date it has backed 175,674 projects...
by Maria Saif | Dec 30, 2019 | Business, Content Strategy, Explainer video, Video Marketing 101
So, you finally have an explainer video for your business, congratulations! But what’s next? Once you have your video, there’s a lot you can do with it. If you do nothing, on the other hand, it will remain in obscurity and won’t unlock its full potential. You’ve got...
