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Video Strategy
Popl brings networking to the 21st century by allowing professionals to exchange contact information using digital business cards. To spread the word about these virtual cards and their benefits, Popl worked with our video production team to create 1- to 2-minute animated and live-action videos.
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“Two words sum up my experience working with MotionCue: professional and fast. Our new video lives at the top of our website, and the biggest value we’ve gotten out of it is increased conversions and an optimized funnel.”

Bryce Alsten

VP of Operations | Popl

The hero video lives on Popl’s homepage and shows how the company’s digital business cards are the future of networking. Our team used 2D animation to explain how these virtual cards work and what key benefits they offer professionals. The video then explains Popl Teams: an offering specifically designed for organizations.

Explainer video

Popl wanted to highlight its tailored solution for organizations: Popl Teams. So, we made a video to showcase the versatility of the platform and its main features while highlighting the key benefits of going digital. The video uses 2D elements and isometric animation to showcase the platform while explaining all the basics.



To help tell Popl’s story, we produced a live-action corporate video featuring the company’s CEO and Co-founder, Jason Alvarez-Cohen. In the video, Jason introduces the product and explains how it works. He also talks about Popl’s milestones and vision for the future.

Popl understands that the power of video in the digital landscape is unmatched. To launch and market its products, the company joined forces with us to create high-quality video content for its website and social media. The success of the videos is evident from Popl’s increased conversion rates and incremental social media engagement. It’s been exhilarating working with a transformative, fast-paced organization like Popl. Here’s to more exciting projects!

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